Bezos.ai Case Study

Bezos.ai, a fulfilment-as-a-service innovator, was seeking funding to build and deploy an SME-targeted, zero-emission delivery solution during the Covid-19 pandemic. Through GrantTree’s Coaching Service, our grants consultants and sector specialists helped Bezos.ai acquire a £175,000 grant from the Sustainable Innovation Fund, which the company used to successfully launch its GoGreen service.

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AI Powered Fulfilment

Bezos.ai is a logistics platform for fast-growing, direct-to-consumer brands. The company stores, picks, packs, and delivers inventory safely, making fulfilment faster, cheaper and more efficient for e-commerce companies.

Capitalising on a Market Opportunity

Bezos.ai’s GoGreen service was part of the company’s long-term vision for a sustainable, efficient, end-to-end customer fulfilment supply chain. Initially, Bezos.ai was looking to develop its zero-emission delivery option in one or two years’ time. However, with the pandemic accelerating the adoption of online shopping and putting pressure on direct-to-consumer brands, the company wanted to deploy the service in a much shorter timeframe.

First Time Claimants

Bezos.ai identified the Sustainable Innovation Fund - an Innovate UK competition facilitating sustainable recovery from Covid-19 - as a possible source of R&D funding. The company had previously won an Innovate UK Smart Grant but wanted expert input on building a compelling application for the new, Covid-specific competition.

GrantTree's Approach

Bezos.ai selected GrantTree’s Coaching Service, one of the three service tiers offered by our innovation grants experts. Through the Coaching Service, our grants consultants and subject matter specialists work with companies to cultivate the skills and confidence they need to prepare an application. The service helps companies to answer each question, build a persuasive narrative and hit each of the key points in their assessors’ criteria.

GrantTree held two two-hour coaching sessions focusing on Bezos.ai’s existing draft application. We then arranged for an active Innovate UK assessor to review the company’s updated draft and provide a range of actionable feedback on how Bezos.ai could further strengthen its submission.

The Results

Bezos.ai won £175,000 from the Sustainable Innovation Fund. The company’s Decarbonising E-Commerce delivery And Fulfilment (DECAF) project lasted for nine months, transforming its GoGreen sustainable delivery service from a concept into a market-ready solution. 

All deliveries made through GoGreen within the M25 are 100% electric, saving an average of 0.2 kg CO2 per package. You can learn more about the service on the company’s website.

Funding Windfall

Bezos.ai secured grant funding worth £175,000 from the Sustainable Innovation Fund

Coaching

GrantTree delivered four hours of coaching and a detailed review by an Innovate UK assessor

Ahead of Schedule

Bezos.ai was able to launch its GoGreen zero-emission delivery solution ahead of schedule

"GrantTree’s Coaching Service was immensely helpful in enabling Bezos.ai to secure a Sustainable Innovation grant. Thanks to the input we received from the company’s grants experts and the Innovate UK assessor, we were able to submit a much stronger application that unlocked the funding we needed to take our disruptive service to market."
Vernon Tjon-Soei-Len
Co-Founder

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